The platform is rolling out a updated setting that permits them to cut down on the quantity of artificial intelligence-produced content appearing in their timelines. This initiative comes as the service revealed that it presently contains over 1 bn content made with AI.
Testing and Rollout
This change is in a pilot phase over the next few weeks before a widespread release. This shift aligns with a increase in AI content, spurred by new video-generation tools.
AI Proliferation Online
It has been noted that nearly one in 10 of the most rapidly expanding content creators on a competing service only show clips produced artificially. A large amount of this content is deemed “AI slop”, a label for substandard, mass-produced content that is frequently absurd or dreamlike.
Our research shows that many people like content produced via AI tools, from AI artwork to science explainers, and we aim to give people the ability to adjust the amount of that, based on their own preferences,” said a spokesperson.
Volume and Proportions
The platform shared that there are currently over a billion videos on its app labeled as made with AI. Collectively, more than 100 m videos are submitted to the app each day, making AI content a limited portion of its total content library.
How to Adjust Settings
Members will be in a position to limit or boost the volume of artificial media they view by opening the “manage topic” feature in the app and picking AI-made media. Further subjects that can already be adjusted under the tool include politics, clothing, beauty, and dance.
Content Labeling and Policies
Its guidelines require users to label lifelike AI-made content, and it bans malicious deepfakes of well-known individuals or critical incidents. Any authentic-looking AI-generated clip that is unmarked can be deleted under its terms of service.
In addition, the platform will henceforth apply an AI-generated watermark to content made using its proprietary AI systems, or detected by an industry-wide initiative for identifying content made by AI. This measure is aimed to help prevent users from trying to circumvent the disclosure requirement.
Educational Initiatives
The platform is additionally launching a two million dollar educational fund for professionals and groups to create informative material about ethical AI use. This initiative will support educational bodies dedicated to teaching computer science.
Content Safety Approach
TikTok has justified its safety measures, amid debate over proposals to lay off a large number of content moderators in the United Kingdom. TikTok is planning to cut a significant number of roles in its content moderation department in its British office, with worker representatives and internet security professionals expressing worry that humans are being replaced by machine-led review.
A company official explained that human moderation would continue to be important, but AI can protect employees by filtering out the most distressing content prior to it is viewed by humans. TikTok stated a notable drop in disturbing and violent content seen by content reviewers over the last 12 months due to intervention by its machine learning processes.
“We think that it’s essential to integrate staff and AI to maintain a secure environment,” she said. “We’ll have staff as integral to the approach, but we additionally believe it’s very important to limit contact with dangerous material as quickly as possible, which is the area in which a significant AI assistance is really helping us process content quickly.”
